KATHERINE HOLLAND
As the Chief Marketing Officer at Women Leaders in Sports, Katherine leverages over 20 years of expertise in sports and entertainment marketing and management.
Most recently, Katherine served as Executive Director of KC2026, the nonprofit she helped establish following Kansas City’s successful bid to host the 2026 FIFA World Cup. Prior to that, she was Director of Marketing and Sales for the Greater Kansas City Sports Commission & Foundation and WIN for KC, where she launched the organization’s first dedicated marketing team and crafted a comprehensive strategy aligned with its mission: “Making a Better Kansas City through Sports.” Her leadership played a pivotal role in elevating the city’s event-hosting profile, contributing not only to the World Cup win but also to securing the 2023 NFL Draft and numerous major collegiate and national sporting events.
Katherine has built a successful career across sports and entertainment, specializing in negotiating and activating high-profile partnerships for top financial services companies such as American Express, JPMorgan Chase (JPMC), and Visa. Her experience spans both the agency side, where she worked with Momentum Worldwide, and the property side, serving as Vice President of Partnership Strategy at the Madison Square Garden Company where she built and led a team that supported the company’s first multi-platform, multi-venue, and multimedia “Marquee Partnership” with JPMC.
After 15 years working in New York City and San Francisco, Katherine returned to her hometown of Kansas City, MO to serve as Executive Director of the 2017 U.S. Figure Skating Championships. In 2022, she was recognized as one of the Kansas City Business Journal’s NextGen Leaders and remains an active alumna of both Central Exchange’s Emerging Leaders program and the Kansas City Chamber of Commerce Centurions program.
Katherine earned a BA in American Studies from Trinity College in Hartford, CT, where she played soccer. She later completed her MBA, with dual majors in Marketing and Communications/Media Management, at Fordham University in New York City.
JULIA HOLLAND EISENBERG
Julia has been with Squarespace since 2019, serving as Head of Global CRM + Social Product Marketing.
Prior to joining Squarespace, she held marketing leadership positions with Amazon, Madison Square Garden, and Pinnacle Entertainment. At Amazon, she led the CRM and Marketing Operations teams for the Audible business. And at MSG, she served as VP of Engagement Marketing, overseeing CRM, Digital Marketing and Analytics across all properties including The Garden, Radio City Music Hall, The New York Knicks, The Rangers and MSG Networks.
Julia brings both a data informed approach and aesthetic focus to her work.
[LinkedIn]